Walmart's "Fight Hunger. Spark Change" campaign is running now through May 15, 2017
High Plains Food Bank to Benefit from Walmart’s
“Fight Hunger. Spark Change.” Campaign
Amarillo, Texas (April 17, 2017) – This week,
Walmart launched its “Fight Hunger. Spark Change.” campaign, a nationwide
initiative calling on the public to take action in the fight against hunger.
The Feeding America nationwide network of 200 food banks, of which, High Plains
Food Bank is a member, stands to benefit from the campaign goal to secure at
least 100 million meals for Feeding America food banks across the country.
Working with customers, Discover and five of its
national suppliers – Campbell Soup Company, General Mills, Kellogg Company, the
Kraft Heinz Company and PepsiCo – Walmart is offering three easy ways for
everyone to take action against hunger and help families in their own
communities through social, online and in-store participation.
1. Purchase: For every participating product purchased at the U.S. Walmart
stores from April 17 – May 15, 2017, the supplier will donate the equivalent of
one meal ($0.09) on behalf of a Feeding America member food bank, up to
applicable limits. For every Discover card transaction made at Walmart and
Walmart.com during the campaign period, Discover will donate the equivalent of
one meal ($0.09) to Feeding America and its network of member food banks, up to
$1 million. See Walmart.com/fighthunger for further details.
2. Online Acts of Support: Generate meals for Feeding America food banks by
engaging with the “Fight Hunger. Spark Change.” campaign on social media:
Facebook – Create original content
that uses #FightHunger; like, share, and/or react positively to campaign
content; click on Walmart provided campaign content.
Instagram – Create or share content
using the campaign hashtag #FightHunger; like or share Walmart generated
Twitter – Create original content
that uses #FightHunger; like, share and/or make a campaign tweet a favorite;
retweet a message featuring the campaign hashtag #FightHunger; click on Walmart
provided campaign content.
Snapchat – Use Walmart provided
“Fight Hunger. Spark Change.” Filters (available April 21)
For each online act of support, Walmart will help secure 10
meals (an equivalent of $.90) for Feeding America on behalf of member food
banks, up to $1.5 million.
3. Donate at the Register: Donate to
High Plains Food Bank at the register during checkout. You may give any amount at the register. There
is no limit to what can be raised at the register, and 100% of funds (given in
our service area) will be directed to High Plains Food Bank.
“This campaign is an important part of our ongoing
commitment to helping families who struggle with hunger,” said Kathleen
McLaughlin, president of the Walmart Foundation and chief sustainability
officer for Walmart. “Together with suppliers, customers and friends at Feeding
America, we’re dedicated to making a positive difference in the lives of those
who live and work in the communities we serve.
This is Walmart’s 11th year working with
Feeding America nationally to fight hunger and the 4th annual “Fight
Hunger. Spark Change.” campaign. Last year, High Plains Food Bank benefited
from $50,000 through Walmart’s campaign to fight hunger.
To learn more about the campaign, visit www.walmart.com/fighthunger.
TOP Warehouse NEEDS:
Canned Pasta Sauce (no glass containers, please)